What can we do for you? This page gives you an overview of our various products and how you can benefit from them. essencion offers a range of service packages that can be adjusted according to your specific business needs. All services contain elements of re-connecting serious business people with their 5 senses with the aim to produce better and inspiring innovation results that also create specific feel-good experiences for all stakeholders involved. There are numbers of ways of working together – we can stimulate your innovation results by providing following services: consulting & coaching: “Navigate the innovation process!” workshops: “Create missing innovation chain links!” speaking: “Discover a keen sense of innovation!” training: “Develop innovation knowledge and skills for daily use!” What clients have said about us… ”You challenged us to think differently.” “You had an impressive, positive impact upon my whole thinking of my business." “Very stimulating, thank you!” “Your presentation style was very passionate and engaging.” If you think of spicing up your creative thinking and innovation process to make your business more competitive, contact us here to discuss the possibilities. 1. consulting & coaching – “Navigate the innovation process!” Purpose You want to grow your sales and bottom line results in an innovative way and are searching to identify the most efficient way to do so. However you are caught up in the day-to-day details and face a lack of resources to think and act creatively on the overall innovation strategy. By providing an additional, flexible external resource and sounding board essencion can support you to achieve more easily better innovation results. Results We support you in defining your innovation goals, strategies and step-by-step-implementation plans. Structure The whole consulting process could cover all of the following steps or also just a few – depending on your business needs: analysis of your specific innovation and creativity needs development of your innovation strategy in different types of team working sessions analyses to identify new business opportunities for sales or bottom line improvements finding insights from the overwhelming amount of data as basis for ideas development focused generation of new ideas in customized innovation workshops that engage all senses of the participants selection of best ideas and concept testing detailed planning of idea implementation Once the overall innovation process is clear to all people involved, we could coach you and your team on how to achieve the desired results successfully in the most inspiring way. If you think of profiting from additional resources with new perspectives and a structured approach, contact us here to discuss the possibilities. <back to top> 2. workshops – “Create missing innovation chain links!” Purpose Sometimes even the most professional innovators get stuck at certain points of the innovation process. You already have a structured innovation process and you have trained the creative thinking skills of the people involved but during the implementation you notice that something is missing. The ‘master-a-challenge’ workshops are designed to produce quickly business results that can close a specified gap in your innovation process. Results Outcomes from the workshops can be missing links like - the final version of the innovation strategy that everybody buys into - agreement on the most promising insights to work on - a large pool of most inspiring ideas and concepts Structure How do we like to work with you? You name the challenge, we provide the thinking tools & techniques, you master it! We can design and facilitate workshops, such as innovation strategy development customer insight generation idea generation sessions (with stimuli for all 5senses) concept development for products and services improving processes (operational innovation) If you think of benefiting from a facilitated way of closing gaps, contact us here to discuss the possibilities. <back to top> 3. speaking – “Discover a keen sense of innovation!” Purpose An INNOVATION presentation delivered by Ingrid Messner will provide new perspectives for your business. It will inspire serious business people to see things differently and it will give you a first idea on the thinking concepts that are the base for essencion’s daily work. Results The talk will help you to discover what can happen to your business if you make creative thinking and innovation a priority. Structure Depending on the needs of the audience, the topic and the planned length, the talk will cover aspects that deal with - WHY this important for the future of your business - facts and figures on WHAT is going on in the business world today - what are the first steps HOW you can plan it - ways how to experience it for yourself The interactive presentations can take from 30-90 minutes on various topics, e.g. - Business Experience Management: The 5 senses in innovation & branding. - Creative Thinking: Different ways to have more and better ideas. - Innovation: You can create profits from innovations everywhere in your business! - Other company-specific innovation topics… If you think of adding some creative thinking and innovation to your next business conference, corporate function or networking event, contact us here to discuss the possibilities. <back to top> 4. training - “Develop innovation knowledge and skills for daily use!” Training programme 1: ‘Manage sensory experiences in business.’ Purpose In today’s business world it is no longer enough just to have a distinctive functional benefit. Great brands and businesses have to power up their communication on all sensory levels thus creating congruent experiences for customers. Knowing how to engage customers via the gateways of all their senses and how to create a positive emotion towards and connection with your business is vital. Therefore every serious business person who is developing new products or services should be aware on how the senses of customers during all stages of communication can be stimulated. The ‘Manage sensory experiences’-programme will re-connect you with your own 5 senses thus creating a new awareness on what is possible and needed from a customers point of view. After this training you will always start your innovation with the end in mind. Results The programme will give you new perspectives and knowledge on how the targeted simulation of senses can be used in innovation and brand image building to generate better business results. Structure During these trainings we remind you of some basic facts on how the different senses work, how they can be stimulated and what type of results you can expect. You will have the opportunity to discover the various sensory touch points of your business with the customer and on how to define the optimal sensory communication mix. You will develop various ideas on how you can stimulate your own senses for better idea development. The trainings can have different intensity and vary in length – depending on your specific business needs: New perspectives experience (half day workshop) Professional experience (tailor made 1-2 days) If you think of taking your creative thinking and innovation process to the next sensory level, contact us here to discuss the possibilities. Training programme 2: ‘Profit from creative thinking!’ Purpose Why is creativity becoming more and more important? Competence, information and technology become commodities. Many businesses develop these skills and tools very quickly up to the same level – they all meet the benchmarking criteria. The only way out of this race is to think about how to use them creatively to create value – for all stakeholders in the business! On the other hand your brain is designed not to be creative – it works in stable patterns. To develop new ideas the pattern must be broken. Therefore you will have to discover tools to unleash your full creative potential. Everybody can learn this skill. Learn what the thinking and innovation experts use and what these tools can do for you and your business! Results What can be achieved with these tools and techniques for creative thinking? - problem – solution - improvement - invention, design - new products/services - better use of assets - better use of technology (more technology is not enough – there must be value concepts that technology could deliver) - simplicity (can we do things in a simpler way?) Structure Learn how to produce more and better ideas in a series of behavioral changing sessions. In an ideal case there will be 5 session of 3 hours spread over 6 months. In each session you will have the opportunity to practice hands-on the application of different tools to some of your business challenges as well as to some case studies. If you think of adding more creative thinking in your daily business life, contact us here to discuss the possibilities. Training programme 3: ‘Kick-start innovation!’ Purpose In today’s business world you have to cope with constant change and increasing pressure from the market place caused by growing competition and always changing customer needs. These external demands do force you also to search for better internal organisation and results. Processes and tools that worked very well yesterday are often useless today. What can be a way out of that? One way to master these challenges in the long run is making innovation a top priority in our business plan. The development and implementation of new ideas lead to improved competitiveness. A focus on innovation will help you to discover numerous opportunities to grow your sales and profits. Results The training is an introduction to the innovation process and to the skill of creative thinking. You will gain basic knowledge and first experiences on how all elements of successful innovation work and fit together. Structure During this 1 day starter-training we will - show you why innovation is a daily mindset that secures the future of your business. - give you some facts and figures on what’s going on in the business world in terms of innovation and creative thinking. - explain how innovation has to be planned same as all other business functions/processes. - give you the opportunity to stimulate your creative potential - help you to discover what can happen to your business if you make innovation a priority We will look at a number of case stories of businesses that have successfully used the innovation approach. If you think of taking a fresh approach to actively creating your business’ future, contact us here to discuss this kick-off option. <back to top>