What’s it like to work with essencion Business Innovation Consultants? On this page we will give you an idea on which type of results we are committed to achieve, what are the guiding beliefs and values of our daily work, how we are going to approach each client challenge and why we are different. Expected Results Win the ‘hearts’ of your customers To stay truly successful in the long run, your brand requires more than a distinctive (functional) benefit - it has to be powered up to deliver a full sensory and emotional experience - on all levels. We provide you with new opportunities to discover how to connect with your customer via the 5 senses. Meet your growth targets We support you to identify the most promising business opportunities that can fulfil your challenging growth goals and build a solid base for long term sustainable growth for your business. The discovery of market opportunities with high sales and profit potentials and good brand fit lead to improved market share. Increase your bottom line We work with your team to make them realise their creative potential to build a better business. We support you to establish a culture with more focus on creativity and innovation. Creative thinking as a daily habit is the key to discovering innovative ways to increase the bottom line. Experience less pain and frustration Your innovative ideas can quickly produce results when we guide you through our structured commercialisation process. When launching new products or services or changing processes you work with a more secure feeling and less struggle. Rediscover your adventurous spirit in business We can facilitate your journey to rediscover new perspectives and new experiences. We guide your way on which tools and techniques to use to generate truly remarkable results. You will enjoy the spirit that drives you to create the future. Our Values Our working style is based on these values: Innovation and Creativity: We use all our creative and innovative talents to create useful services and products that will make a difference to all who use them. Wealth and Responsibility: Profit is one very important reason to run a business – it is not optional. We strive for wealth for all people involved in the business process: customers, employees and other stakeholders. Partnership and Interdependency: We are a challenging and supporting partner with a strong preference for teamwork - always looking for mutual benefits. Respect and Fairness: We always play the business game openly, honestly and fairly; we value different points of view and use them to develop win-win solutions. Freedom and Adventurous Spirit: We love to live in a free world and seek fun in discovering new lands in all areas. Lifelong Learning and Personal Development: We are committed to lifelong learning driven by curiosity - developing knowledge that will make a difference to us, our clients and to the planet. Our Approach We are above all, flexible. Different clients need different solution processes. One size doesn’t fit all. Although we have a variety of service modules that address a wide variety of issues, we approach each project with the same attitude: we design every project to produce sustainable results for your business with the least amount of struggle. Our company name represents our approach: it is a combination of ‘find first the essence of a challenge’ and only after that proper analysis, ‘start a focused action’. Essence + action = essencion! For us, innovation is a continuous process of creating, implementing and testing potentially valuable ideas in any activity (product, service, process, business-model – the way of doing business, etc.…). This process has to be supported and enabled by creative thinking as a skill in all process steps. How will we approach your business challenge? First we will discuss in a complimentary meeting your business situation. Understanding your business needs and what you want to achieve is vital for setting up the optimal type of project. Depending on how far you have already gone in the innovation process and based on the already existing creativity skills experiences of your team each project will be different. These are the typical steps through which we can guide you from start to end in the innovation process: analysis of your specific innovation and creativity needs development of your innovation strategy analyses to identify new business opportunities for sales or bottom line improvements finding insights from the overwhelming amount of data as basis for ideas development focused generation of new ideas in customized innovation workshops that engage all senses of the participants selection of best ideas plan implementation of ideas coaching throughout the whole innovation process on how to quickly develop, implement and capitalize on new ideas For each of the steps we have a number of different tools available that will be chosen every time according to your specific needs. There can be different levels of involvement of essencion within your business. Our work with your business could have a focus on either the implementation of parts of the process or the whole innovation process or as well training your people in creative thinking. Essencion business innovation consultants can inspire your team by providing external stimulation and perspectives. We can facilitate the process and coach your team. Alternatively, we can be your additional external resource that could support you and complement your team on a flexible base - whenever you are in need for more qualitative or quantitative resources to get your ideas to market quickly. After you have now got a first idea on how working with us can be, go to the difference page to learn more about why our approach to innovation is different.